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JFT Releases It’s Autumn/Winter FROZEN 16-17 Collection

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JFT Releases It’s Autumn/Winter FROZEN 16-17 Collection


JFT Frozen 1

FROZEN, JFT’s Autumn/Winter 16-17 collection conveys this with a variety of mediums such as texture; smooth, colour; cold and fabrics as crepe and silk to express a “let-it-go” woman in the season.

The collection reminds me of the animated movie FROZEN. The movie portrays this season’s with cold colours (white and blue) particularly a lady with constraint, on “letting go” froze the land.

As a lady who feels not heard, understood or constrained, these styles infuses the “let-it-go” vibe which makes a confident, smart, decent and classy lady.

I know you love to let it go.

JFT Frozen 3 JFT Frozen 2 JFT Frozen JFT Frozen 4 JFT Frozen 5JFT Frozen 6

Photo Credit
Label/Designer: JFT Fashion House
Creative Director: Folayemi Joshua @folayemijoshua
Photography: Tunde of Shutterwave Photography @shutterwavephotography
Styling and Direction: Seun @styledbyseun
Model: Similoluwa @cimiloluwa
Hair & Makeup: Odunayo of @xtratouchmakeovers


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Dayo is the 2017 NWA Fashion Blogger of the year and the Managing Editor for Fashionpheeva. She is a graduate of Aquaculture & Fisheries Management from Funaab and an Associate member of The Chartered Institute of Personnel Management of Nigeria. Dayo loves writing about fashionable people. You can follow her on Instagram @apphiaanna and @fashionpheeva

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